Develop a new image for the different Blowmy shower gels, a brand belonging to the company A2BRIOS,
leaving highlighted the portugality of the brand.
The brand has two lines, which despite falling into different segments should not have an antagonistic image.
Starting from this premise, we chose to use the national tiles as a motto and aggregating element of all labels.
In the high range we followed a vintage aesthetic, using classic botanical illustrations and typography inspired by the 60s and 70s.
The cheaper line was developed according to a bolder and more contemporary aesthetic, with geometric lines,
vibrant colors and an appealing lettering.